Idea>Form>Brand / The Polish Design Forum

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Date: 20/05/2025 – 30/05/2025 12:00 – 20:00 *
* pn.–pt. 12:00–20:00, sb.–nd. 10:00–20:00

Address: FUZJA View on map

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PARTICIPATION RULES

 

Zone: Kotłownia Elektrowni Scheiblera (FUZJA)

 

Curators: Bogusława Bronowicka, Michał Piernikowski

 

The exhibition presents objects of contemporary Polish design that are already functioning on the market or are at the stage of implementation. The exhibition does not spin a tale about the design process, but shows its result: things that carry certain values, form and communication. In many cases, it is also the beginning or continuation of brand building – recognizable, consistent, rooted locally, but operating in a broader context.

 

Over the last dozen years or so, Łódź Design Festival has been trying to take up the subject of analyzing the Polish market of the krestive industry, which has made it possible to grasp certain common characteristics of Polish design. We observe repeated material strategies, approaches to functionality, references to tradition, but also sensitivity to changing conditions – social, environmental, economic. From these observations emerges the image of a Polish design brand: conscious, flexible, responsible.

 

The presented products are concrete design responses to contemporary needs. They combine craftsmanship with technology, local with global, utility with aesthetics. The exhibition does not classify, but juxtaposes – showing that despite the diversity, there are points of commonality: the approach to the material, the visual narrative, the way of presence in the market.

 

It is a proposal to look at design not only through the prism of individual objects, but as part of a broader process of building identity – both for brands and for contemporary Polish design as a whole.

 

Products presented at the exhibition:

 

 

Arrangement and graphic design: Studio Magdalena Stecka
Graphic cooperation: Katarzyna Ludwisiak
Coordination: Katarzyna Dubik

 

 

The project was co-financed by the Ministry of Culture and National Heritage within the framework of the Center for the Development of Creative Industries’ own program: Development of Creative Sectors.