now! tights

DESIGN: head of the design team: Sebastian Krajda, design team: Aleksandra Pogoda, Bożena Krajda, Magdalena Morzuch, Malwina Wadas

THE MANUFACTURER’S NAME: Gabriella

must have 2021

now! are the first tights in the world entirely made of yarn holding the Global Recycled Standard certificate. They were developed in Łódź, on Brukowa 13 Street, in the Gabriella company’s plant, as classic black tights available in 20, 60 and 100 DEN. Their look and comfort of use do not differ from top quality products, but innovative technology is their superpower. The carbon dioxide emission to the atmosphere during production is 80% lower and water consumption is reduced by 90%.

For the Gabriella brand now! stands for more than only tights. It is a commitment and future development line. Their creation marks a new chapter in the history of hosiery and sets a new direction for the company that has been manufacturing tights, stockings and women socks for 25 years.  

now! is a product that is environmentally friendly not only on the production stage but also for its packaging. Foil was replaced with a compostable equivalent based on PLA, i.e. fibres made 100% from plant sugars (corn). The paper originates from recycled materials (FSC). The box contains the information on how it should be prepared for recycling before disposal. This way every packaging component can get a new life.